diff --git a/import_feed.py b/import_feed.py
index e46c3c3..93627d3 100755
--- a/import_feed.py
+++ b/import_feed.py
@@ -52,7 +52,7 @@ def main():
 <p>{text}</p>
 
 """.format(title=d['title'].strip(), slug=slug,
-           date=date.strftime('%Y-%m-%d %H:%M:%S'),
+           date=date.strftime('%Y-%m-%dT%H:%M:%S+00:00'),
            link=d['link'].strip(),
            text=d['summary'].strip()))